Arquivo de MICE - Pires Inteligência em Turismo
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MICE Tag

"O momento é de batalhar valor para o orçamento e reduzir custos por participante, já que em 2017 o crescimento do PIB mundial será sensivelmente menor", é o que aponta o estudo da Carlson Wagonlit Travel Meetings & Events citado por Panrotas na matéria “Cinco tendências do...

A entidade internacional Joint Meetings Industry Council está lançando um programa para identificar e documentar cases de eventos que demonstrem o amplo impacto econômico do segmento MICE (Meeting, Incentives, Conferences and Exhibitions), muito além do turismo, abrangendo aspectos financeiros mas também profissionais, acadêmicos e o desenvolvimento...

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